Tuesday, November 21, 2006

Wipro’s secret out

Deccan Herald
Bangalore: Steve Hamm’s “Bangalore Tiger-How Indian Tech Upstart Wipro is rewriting the rules of Global Competition” was formally launched on Monday, with the author speaking about the way he went about writing the book.

Hamm who is a senior writer with Business Week in New York said the word tiger in his book came from the popular name calling of westerners of Asians as “tigers”, and that he wanted to write about the tech industry through the eyes of one company. He said that he was impressed with the way Azim Premji, Chairman of Wipro had made the company climb to such great heights. The book is a narrative of not only the company, but also about personal life of Premji.

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